RESUME 

 about me 

I am an experienced sports journalist and social media producer who can manage and grow social accounts by increasing engagement and finding the balance between posting sensational highlights and the tactful release of breaking and long-form news.

 

In particular, women's sports is my passion, and as a former Division I women's basketball player, much of my past work (articles and programmed social content) have been on that topic.

 WORK EXPERIENCE 

SB Nation

SOCIAL PROGRAMMING FELLOW

SB Nation | October 2020 - Current

 

  • Manage social media accounts through content creation and posting.

  • Write original blog content and social media teases/captions.

CROFT & Associates

SENIOR MARKETING & COMMUNICATIONS COORDINATOR

CROFT & Associates | December 2018 - October 2020

 

  • Managed social media accounts

  • Created social media graphics for daily postings

  • Increased social media engagement by over 200%

  • Created response for proposal/qualifications marketing collateral

The Ames Companies

SOCIAL MEDIA & DOTCOM SPECIALIST

The Ames Companies | July 2017 - July 2018

 

  • Developed a social media strategy to increase awareness of the company.

  • Championed email marketing campaigns for company products.

  • Analyzed Google Analytics data to improve upon and meet pre-determinedKPIs.

 Education 

University of Kansas

MASTERS OF JOURNALISM, MAJOR IN COMMUNICATION

  • Concentration: Digital Content Strategy and Business

  • Time frame: 2016 - 2017

  • GPA: 3.7

University of Virginia

BACHELORS OF ARTS, MAJOR IN MEDIA STUDIES

  • Major: Media Studies

  • Time frame: 2013 - 2016

  • GPA: 3.2

Relevant Experience 

CNN

BROADCAST INTERN

  • Learned various anchors' process of delivering news for a live network.

  • Helped confirm news data and statistics prior to each show.

  • Did run-throughs in front of the camera before and after shows.

  • Learned the proper way to compile and prepare for multiple show blocks.

Nike

GLOBAL COMMUNICATIONS INTERN

  • Posted two stories on Nike News.

  • Worked alongside global communications managers, senior managers, and across functions for the KD9 and Magista 2 boot launches.

  • Compiled all user-generated content present in the second Nike Flyease video, as well as gathered contact information from the creators of the UGC for our legal team.

ESPN

PRODUCTION INTERN

  • Pulled, edited and packaged video visual content.

  • Pitched ideas for the show and put together research packets for host and panelists.

  • Produced online content such as “Behind the Horn” and the “Weekend Review”.

Skills 

SEO and Google Analytics • Social media strategy • Marketing • Web content development • Copywriting • Corporate blogging • Project management • Layout design •Photo editing • Vido editing • Market research • Adobe Creative Suite • Brand development

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